What are cookies and how do we use them?

Cookies are small text files consisting of letters and numbers sent from our web server and stored on your browser or device. OMR BEAUTY uses cookies to enhance your customer experience and provide you with relevant information and offers. These cookies serve various functions, including improving website usability, gathering visitor statistics, and storing functional settings such as language preferences. When you visit OMR BEAUTY's website at Frejgatan 32, 113 26 Stockholm, you consent to our use of cookies as described herein. We also utilize cookies for targeted digital marketing purposes.

A cookie is a small text file that gets saved on your computer when you visit a website. OMR BEAUTY utilizes this information for statistical purposes, tracking visitor activity on the website, and enhancing and personalizing the user experience. There are two main types of cookies – persistent and session cookies.

  • Persistent cookies remain on a visitor's computer for a set period.
  • Session cookies are stored on a visitor's computer while they browse a website and are deleted as soon as the web browser is closed.


OMR BEAUTY uses cookies to enhance and customize the website for the best user experience. Some examples of functions impacted by cookies include order fulfillment, login credentials, and shopping cart information. Cookies also store certain data that helps us understand your preferences, enabling us to provide you with the most relevant advertisements and offers.

We utilize Google Analytics, which may link collected visitation data with Google account information from signed-in users (on Google) who have consented to this association for the purpose of personalized ads. This Google information may encompass user location, search history, YouTube history, and data from sites partnering with Google, all used to provide us with aggregated and anonymized insights into users' cross-device behaviors. By using our website and accepting our tracking and cookie practices, you acknowledge this association. You can access and/or delete such information through Google's My Activity.

Persistent cookies, for example, save personal settings that you have chosen when browsing OMR BEAUTY's website, allowing you to skip this step on subsequent visits. Session cookies are employed for collecting website usage statistics.

By using OMR BEAUTY's website and/or agreeing to our Privacy and Confidentiality Policy and cookie information, you consent to our use of cookies. Please be aware that if you opt not to accept cookies by blocking or disabling them, you will not be able to make purchases from www.omrbeauty.com, and some additional site features may also be limited.

If you choose not to accept cookies, you can disable them in your browser's security settings. Additionally, you have the option to manually delete cookies from your hard drive at any time.


When we request your consent to use non-essential cookies, please know that you have the option to withhold this consent. If, at any point, you wish to reject our use of non-essential cookies, you can easily do so by disabling cookies in your browser or on your device. For detailed guidance, please refer to your browser's cookie management instructions.



  • OMR BEAUTY's e-commerce platform sets cookies to enable basic site functionality, such as checkout and the shopping cart.


  • Google Ads: A cookie is utilized to personalize ad content and optimize advertising on Google.
  • Facebook Ads: A cookie is employed to customize content in Facebook's ad program.
  • Google Dynamic Remarketing: Used for remarketing.
  • Youtube & Instagram: We use links between Youtube and Instagram to connect to the site.


  • Google Tag Manager: Used for managing tracking on the site.
  • Google Analytics: This cookie is set by Google Analytics to provide insights into how customers use the site. We anonymize IP and transaction-ID.


If you have any inquiries concerning this cookie policy or our data protection practices, please reach out to us using the following contact information:

Email: [email protected]

Postal Address: OMR BEAUTY AB, Frejgatan 32, 113 26 Stockholm, Sweden


We reserve the right to make changes to the website without prior notice. Furthermore, we cannot guarantee that the website is free of typographical errors. We take no responsibility for any damages resulting from consumers using products from OMR Beauty AB incorrectly.

*Terms and conditions last updated on 08-10-2023.

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